Head-to-Head · Water Purifiers
Livpure vs Pureit Water Purifier: Which Is Better in India?
By Bikram Nath · Updated July 2026 · How we pick · Affiliate disclosure: links earn a small commission
The short answer
For a budget-first family that wants clean RO water without paying for extras, the Livpure GLO PRO++ is the sensible pick — it's the cheaper machine, its 7-stage RO+UV+UF process adds ultrafiltration and a silver post-carbon filter, it retains natural minerals, and it handles borewell, tanker and municipal supply with free installation.
Best on features
Pureit Marina Pro Mineral RO+UV in-Tank Water Purifier (7L)
Best on value
Livpure GLO PRO++ RO+UV+UF Water Purifier (7L)
Disclosure: As an Amazon Associate, PakkaPick earns from qualifying purchases. This comparison contains Amazon affiliate links — we may earn a commission, but it never changes our verdict and your price is unaffected.
Livpure and Pureit are two of the most widely sold under-counter RO brands in India, and their mid-range 7-litre models land within a couple of thousand rupees of each other — so most families end up choosing between exactly these two. The Livpure GLO PRO++ is a RO+UV+UF machine with a 7-stage process that adds an ultrafiltration stage and a silver-impregnated post-carbon filter on top of the RO membrane. The Pureit Marina Pro takes a different route: RO+UV with an in-tank UV LED that keeps stored water sterilised, a mineral-enhancer cartridge that adds back calcium and magnesium, smart-sense filter alerts, and up to 45% water saving. Both suit borewell, tanker and municipal supply and both come with free installation. This comparison shows where each genuinely earns its price for an Indian home.
Specs compared
| Spec | Livpure GLO PRO++ RO+UV+UF Water Purifier (7L) | Pureit Marina Pro Mineral RO+UV in-Tank Water Purifier (7L) |
|---|---|---|
| Purification | RO + UV + UF (7-stage)✓ | RO + UV (7-stage) |
| Storage capacity | 7 litres | 7 litres |
| UV sterilisation | In-line UV disinfection stage | In-tank UV LED sterilisation✓ |
| Mineral handling | UF passes through natural minerals | Mineral-enhancer cartridge adds calcium & magnesium |
| Filter-change alert | Not specified | Smart-sense alert ~15 days before expiry✓ |
| Water saving mode | Not specified | Up to 45% water saving✓ |
| Service & installation | Free installation + Livpure Smart Service Plan | Free installation + Pureit service plan |
Pros & cons
Livpure GLO PRO++ RO+UV+UF Water Purifier (7L)
Pros
- +Lower upfront price for a full RO+UV+UF machine
- +7-stage process adds ultrafiltration and a silver-impregnated post-carbon filter
- +UF stage retains natural minerals instead of stripping them
- +Suitable for borewell, tanker and municipal supply with free installation
Cons
- −No in-tank UV LED — stored water relies on in-line disinfection
- −No smart filter-expiry alert or listed water-saving figure
Pureit Marina Pro Mineral RO+UV in-Tank Water Purifier (7L)
Pros
- +In-tank UV LED keeps stored water sterilised, not just at purification
- +Mineral-enhancer cartridge adds calcium and magnesium back after RO
- +Smart-sense alerts warn before filter expiry and stop expired-filter use
- +Up to 45% water saving and WQA-tested build
Cons
- −Costs noticeably more than the Livpure GLO PRO++
- −RO+UV without a separate UF stage
Our verdict
For a budget-first family that wants clean RO water without paying for extras, the Livpure GLO PRO++ is the sensible pick — it's the cheaper machine, its 7-stage RO+UV+UF process adds ultrafiltration and a silver post-carbon filter, it retains natural minerals, and it handles borewell, tanker and municipal supply with free installation. For a household where water sits in the tank and filter changes get forgotten, the Pureit Marina Pro earns its premium: the in-tank UV LED keeps stored water sterilised overnight, the mineral-enhancer cartridge fixes RO's flat taste, smart-sense alerts prevent running expired filters, and up to 45% water saving trims wastage. Both are honest mid-range ROs that make high-TDS water safe; the choice is lower-price-and-simplicity versus in-tank-UV-and-convenience. Whichever you buy, budget for annual filter changes.
Best for value
Livpure GLO PRO++ RO+UV+UF Water Purifier (7L)
Best for features
Pureit Marina Pro Mineral RO+UV in-Tank Water Purifier (7L)
Prices and availability on Amazon.in change frequently — the price on the Amazon product page at the time of purchase is the one that applies. As an Amazon Associate, PakkaPick earns from qualifying purchases; your price is unaffected.
Editor's take
Buy the Livpure GLO PRO++ if you want a straightforward RO+UV+UF machine at the lower price — the ultrafiltration stage and silver post-carbon filter are genuine additions, it retains natural minerals rather than adding them back, and it covers borewell, tanker and municipal water with free installation. Buy the Pureit Marina Pro if the extra features earn their premium for you: the in-tank UV LED keeps stored water sterilised overnight, the mineral-enhancer cartridge tackles RO's flat taste, smart-sense alerts stop you running expired filters, and up to 45% water saving trims wastage. For a budget-first family that just wants clean RO water, the Livpure is the sensible pick. For a household where water sits in the tank and maintenance gets forgotten, the Pureit's convenience is worth paying for. Both are honest mid-range ROs; the split is lower-price-and-simplicity versus in-tank-UV-and-convenience. Whichever you pick, budget for annual filter changes — that, not the sticker price, is the real cost.
Editor's read
The Livpure-versus-Pureit choice at this price is less about purity — both are RO+UV machines that will make high-TDS borewell or tanker water safe to drink — and more about design philosophy. The Livpure GLO PRO++ leans on an extra ultrafiltration stage and a silver-impregnated post-carbon filter, aiming to retain natural minerals and keep stored water free of odour and bacterial regrowth. The Pureit Marina Pro instead adds an in-tank UV LED that keeps water sterilised while it sits, a mineral-enhancer cartridge that puts calcium and magnesium back after RO, smart-sense filter alerts, and up to 45% water saving. The honest takeaway: Livpure is the cheaper, straightforward RO+UV+UF; Pureit charges a bit more for convenience features that matter most if water sits in the tank and you tend to forget filter changes. Both need the same annual consumable spend.
— Bikram, editor
How we compared these
This head-to-head is researched from each product's published specifications, manufacturer documentation, expert reviews and the aggregate of genuine Indian buyer feedback — not hands-on lab testing. We weigh the specs that actually matter for Indian conditions (voltage variability, hard water, monsoon humidity, service-network reach) and tell you which contender suits which buyer, rather than claiming to have bench-tested either unit. We do not accept paid placements — our only commercial relationship is the Amazon affiliate link. See our full methodology.
What to look for
- 1Match the purifier to your water source and TDS: Both the Livpure GLO PRO++ and Pureit Marina Pro are RO machines rated for borewell, tanker and municipal water, so they suit high-TDS supply where a UV-only purifier would fail. If your municipal supply is already low-TDS, a plain UV purifier is cheaper to run — RO is worth it mainly when dissolved salts are genuinely high.
- 2Look at how each handles minerals: RO strips dissolved salts, so both brands add minerals back differently. The Pureit Marina Pro uses a mineral-enhancer cartridge to reintroduce calcium and magnesium after RO; the Livpure GLO PRO++ relies on its UF stage to pass through beneficial minerals without stripping them. Both aim at the same flat-taste problem — check which approach the model actually lists.
- 3Weigh the UV design: The Pureit Marina Pro places a UV LED inside the storage tank, so water sitting in the tank stays sterilised, not just water at the point of purification. The Livpure GLO PRO++ runs UV as an in-line disinfection stage. In-tank UV is the more useful design if water often sits overnight before you use it.
- 4Factor in filter-change alerts and running cost: The Pureit Marina Pro has smart-sense indicators that warn about 15 days before filter expiry and stop dispensing if filters aren't changed — helpful for households that forget maintenance. Neither brand's consumables are free forever; budget for annual filter/membrane changes, which are the real long-term cost of any RO.
- 5Confirm installation and local service reach: Both include free standard installation and a brand service plan, but real-world experience depends on the technician network in your city. Before buying, check that the brand has responsive service in your pin-code — an RO is only as good as the person who services it, and both Livpure and Pureit vary by region.
Also worth a look
Pureit Wave Plus RO + Mineral + UV Water Purifier (7L)
View on Amazon →A cheaper Pureit RO+UV+Mineral option at around ₹7,999 with up to 45% water saving — worth a look if you want the Pureit service network at a lower price
Livpure Glo Star Copper RO+UV+UF Water Purifier (7L)
View on Amazon →Livpure's copper variant with in-tank UV sterilisation and a mineraliser, for buyers who want the added copper benefit on top of RO+UV+UF
Frequently asked questions
Is Livpure or Pureit water purifier better in India?
Both are capable RO+UV machines for high-TDS borewell, tanker or municipal water, so the difference is features, not basic safety. The Livpure GLO PRO++ is the cheaper RO+UV+UF option, adding an ultrafiltration stage and a silver post-carbon filter, and retains natural minerals. The Pureit Marina Pro costs a little more for an in-tank UV LED that sterilises stored water, a mineral-enhancer cartridge, smart-sense filter alerts and up to 45% water saving. Livpure suits a budget-first buyer; Pureit suits anyone who values convenience features and in-tank sterilisation.
Do RO water purifiers remove essential minerals?
Yes — reverse osmosis strips most dissolved salts, including beneficial minerals like calcium and magnesium, which is why RO water can taste flat. Brands handle this differently. The Pureit Marina Pro uses a mineral-enhancer cartridge to add calcium and magnesium back after RO. The Livpure GLO PRO++ relies on its ultrafiltration stage to let beneficial minerals through without stripping them. Both approaches aim at the same problem; check that the specific model you buy lists a mineral or UF stage if taste and minerals matter to you.
What is the difference between in-tank UV and normal UV in a purifier?
A normal in-line UV stage sterilises water as it passes through the purifier, but water sitting in the storage tank afterwards can, over hours, allow some bacterial regrowth. An in-tank UV LED, like the one in the Pureit Marina Pro, sits inside the storage tank and keeps stored water sterilised even when it sits overnight. If your household draws water in bursts and the tank often sits full for hours, in-tank UV is the more useful design; for frequent, all-day use the difference is smaller.
Do I need an RO purifier or is UV enough in India?
It depends on your water's TDS. If you're on borewell or tanker supply with high dissolved salts, you need RO — both the Livpure GLO PRO++ and Pureit Marina Pro are built for that. If your municipal supply is already low-TDS and the concern is only bacteria and viruses, a UV-only purifier is cheaper to buy and run, and RO would needlessly strip minerals and waste water. Test your supply's TDS first; RO is worth it mainly when dissolved salts are genuinely high.